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Looking for a jobHead of Analytics & Processes (COO Analytics)
Analytics leader at QIWI who built an analytics team of 10 and automated operational reporting.
Russian FederationHead of Analytics & Processes (COO Analytics) at QIWI Ltd
About
At QIWI Ltd, I built the analytics direction from scratch, hired and onboarded a team of 10, and set up KPIs and responsibilities. I turned reporting into a regular operational cadence, giving business leaders comparable data for decisions without manual exports.
At HeadHunter (hh.ru), I built end-to-end marketing analytics connecting traffic sources and on-site behavior to transactions and revenue. I designed a Kafka-to-Spark streaming architecture, a Hadoop/Hive data lake, and ClickHouse data marts, with dashboards for funnels, channels, cohorts, and retention.
At GlowByte Consulting, I set up BI systems and cross-channel analytics for enterprise clients, developing dashboards and automating ETL pipelines. Earlier, at Avtosalon na Dmitrovke, I unified online and offline sales metrics in one report; the work reduced cost-per-lead 5–7× and cost-per-visit 3–4×.
Experience
Head of Analytics & Processes (COO Analytics)
Built and led the analytics direction from scratch, hiring and onboarding a team of 10, setting KPIs, and managing budget. Translated reporting into a regular operational cadence and reduced data preparation time through automation.
Analytics LeadershipKPI ManagementBudget ManagementProcess AutomationCross functional Coordination
Head of Data & Reporting
Built a unified reporting system end-to-end with shared metric definitions, automated recurring reports, and ensured scalability for new sources and channels.
ReportingData WarehouseAutomationScalabilityMetric Definitions
Data Engineer / Marketing Data Lead
Built end-to-end marketing analytics from traffic sources to revenue, designing data architecture with Kafka, Spark, Hadoop, and ClickHouse. Implemented layered DWH and established engineering practices including Git PR flow, CI/CD, and data quality controls.
Education
Kharkiv National Automobile and Highway University
Bachelor of Science in Transportation Technologies & Logistics from Kharkiv National Automobile and Highway University, completed in 2016.
Bachelor of Science in Transportation Technologies & Logistics from Kharkiv National Automobile and Highway University, completed in 2016.