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Freelance Brand and Graphic Designer
Brand and graphic designer creating consistent identities across print, digital, social, and motion.
GermanyFreelance Brand and Graphic Designer at Self Employed
Delivered full brand guidelines, marketing assets, and icon sets for clients, managing 2-3 projects every two months. Managed Instagram content for The Ismaili Germany and produced Meta and Google Ads creative.
Brand GuidelinesFigmaAdobe IllustratorPhotoshopAdobe FireflyMidjourneySocial MediaVideo EditingWireframingPrototyping
Cut external agency spend by 20% by producing 30+ on-brand assets per quarter. Lifted user onboarding completion by 15% with motion graphics and typography animation.
PhotoshopIllustratorCanvaFigmaAfter EffectsPremiere ProJiraMotion GraphicsTypography Animation
Strengthened brand consistency across 20+ client brands by leading packaging and promotional campaign design. Reduced revision cycles by 30% by delivering print-ready files and coordinating with printers.
Brand GuidelinesCorporate DesignPrint DesignPackagingCampaign DesignPrint Ready FilesDruckvorstufenfachkraft
Kept brand consistency across web, social, print, and video by leading a team of 3 to 5 designers. Adapted campaign assets across 5+ platforms and confirmed design clarity through design reviews and user testing.
Brand ConsistencyStyle GuideTeam LeadershipCampaign DesignUser TestingDesign Reviews
MSc in Digital Marketing from the University of Law, Berlin, Germany, from 2022 to 2023.
MSc in Digital Marketing from the University of Law, Berlin, Germany, from 2022 to 2023.
BA in Computer Arts with a Graphic Design major from PAF KIET, Karachi, Pakistan, from 2008 to 2013.
BA in Computer Arts with a Graphic Design major from PAF KIET, Karachi, Pakistan, from 2008 to 2013.
Profile sourced from Himalayas.