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Independent Marketing Consultant
GTM and integrated marketing strategist at Bloom, Brand & Marketing Agency who grew it to 18 people and drove measurable client revenue growth.
CanadaIndependent Marketing Consultant at Self Employed
Led GTM strategy, segmentation, and P&L modelling for a multi-brand catering and cloud kitchen group. Built marketing and lead stack including website, CRM, email and WhatsApp automation, and analytics.
GTM StrategySegmentationP&L ModelingCRM
Scaled agency from 2 to 18 people across 140+ client accounts, owning strategy, P&L, hiring, and client growth. Ran full sales cycle and built referral channels, achieving 75-80% client retention.
GTM StrategyP&L managementSalesZoho CRMCustomer RetentionQBRsExcel reportingAmazon PPCGoogle AdsMeta AdsEmail MarketingWhatsApp MarketingCreator MarketingOOHEventsGoogle Tag ManagerAsanaZapierClaude
Ran lead generation campaigns for real estate and retail clients, reducing cost per lead by 60-70%. Planned OOH, digital, retail, and events under one plan.
Lead GenerationAudience SegmentationFunnel OptimizationOut Of Home PlanningSEOContent Strategy
Managed lead-gen agency, reviewed creative and targeting, and approved spend. Built email program from scratch, improving guest ratings by 25-30%.
Lead GenerationAgency ManagementEmail MarketingCRMSegmentationTraining
Promoted to Sales Coordinator after managing online reputation and supporting sales operations.
Designed 50+ bespoke luxury itineraries and negotiated partnership rates with 5- and 7-star hotel groups including Taj and Marriott.
Travel PlanningNegotiationLuxury Hospitality
Pursuing a Strategic Brand Management & Communications Certificate from MICA, Mudra Institute of Communications, expected completion in 2026.
Pursuing a Strategic Brand Management & Communications Certificate from MICA, Mudra Institute of Communications, expected completion in 2026.
Master of Science in Geography from Maharaja Sayajirao University of Baroda, completed in 2019.
Master of Science in Geography from Maharaja Sayajirao University of Baroda, completed in 2019.
Completed Inbound Certification and Email Marketing Certification from HubSpot Academy.
Bachelor of Arts in Geography, Economics & History from Maharaja Sayajirao University of Baroda, completed in 2017.
Bachelor of Arts in Geography, Economics & History from Maharaja Sayajirao University of Baroda, completed in 2017.