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Luke Long
Open to opportunitiesAccount Director
I grow enterprise agency portfolios through strategic partnerships, integrated campaigns, and operational scale.
United StatesAccount Director at VaynerX
About
I've led enterprise account growth and strategic partnerships across VaynerX, BBDO, Publicis Groupe, Tombras, and Cardinal Digital Marketing. My work spans B2B and B2C portfolios, integrated campaigns, digital transformation, and multi-million-dollar client relationships.
At VaynerX, I directed the go-to-market launch and scaling of a $2M–$3M agency relationship, delivering 240+ multi-channel assets monthly across global teams. At BBDO, I stabilized a $3M/year agricultural agency-of-record engagement while owning P&L, forecasting, commercial governance, and nearshore/offshore delivery models.
At Publicis Productions, I built global platform partnerships with Meta, TikTok, Snap, Pinterest, Amazon, and YouTube, generating $700K+ in net-new agency revenue in year one. I also negotiated and launched Kraft Heinz's first sponsored TikTok Live cooking show.
I've pioneered AI/ML bidding models and NLP chatbot integrations for Verizon Wireless, led creator programs for McDonald's and Campbell's, and guided national account growth across 11 regions. I bring a practical, growth-focused approach to partnerships, operations, media, analytics, and brand-safe innovation.
Experience
Account Director
Directed operational GTM launch and account scaling for a new $2M–$3M agency relationship, executing high-velocity IMC frameworks across B2B and B2C portfolios. Led integrated marketing campaigns across social platforms, unifying creative, analytics, media, strategy, and creator teams.
Integrated MarketingCampaign ManagementSocial MediaCreative StrategyAnalyticsMedia PlanningInfluencer MarketingB2BB2C
Education
Massachusetts Institute of Technology
Completed executive education in No-Code AI and Machine Learning.
Georgia Perimeter College
Studied computer science with a focus on networking.