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Aakriti K
Looking for a jobSupply & Publisher Partnerships Executive
Product operations executive at StrongMetrics who improved campaign efficiency by 15% across 300K+ user acquisition events.
IndiaSupply & Publisher Partnerships Executive at StrongMetrics
About
I’m looking to contribute to Product Management, Business Analysis, and Product Analytics through data-driven innovation and business impact.
Apart from this I am open to try new roles too as I am early in my career I would love to try and learn more and more things everyday
At StrongMetrics, I manage end-to-end supply operations, from onboarding publishers and launching campaigns to maintaining tracking infrastructure. My work has supported 98%+ campaign launch accuracy.
I analyze campaign KPIs across 300K+ user acquisition events, validate performance data, and identify optimization opportunities. These efforts improved campaign efficiency by 15%.
I also monitor profitability for publisher partners, validate payouts, and prepare performance reports. Process improvements reduced reporting discrepancies by 25%.
Earlier, as a Founder’s Office Intern – Supply & Operations at StrongMetrics, I supported publisher relationships, campaign optimization, and business expansion. I also built a payment failure analytics project using SQL, Python, and Power BI to examine UPI transaction patterns.
Experience
Supply & Publisher Partnerships Executive
Managed end-to-end supply operations, onboarding 30+ publishers and launching 70+ campaigns with 98%+ accuracy. Collaborated with 15+ stakeholders to reduce turnaround time by 20% and improved campaign efficiency by 15% through KPI analysis.
CRMAppsflyerCampaign ManagementPublisher managementData AnalysisKPI TrackingProcess ImprovementReporting
Founder's Office Intern – Supply & Operations
Managed publisher-side operations and supported campaign optimization. Contributed to business expansion by identifying potential clients and supporting outreach and deal discussions.
AppsflyerData ValidationCampaign OptimizationPublisher management
Education
University of Delhi
Pursuing a Bachelor of Science in Mathematics (Hons.) with Computer Science as an elective, expected to complete in 2026.
Pursuing a Bachelor of Science in Mathematics (Hons.) with Computer Science as an elective, expected to complete in 2026.
Delhi Public School, Bokaro
Completed Class XII (CBSE) in 2023.
Completed Class XII (CBSE) in 2023.
St. Francis School, Deoghar
Completed Class X (ICSE) in 2021.
Completed Class X (ICSE) in 2021.
Udemy
Completed a certification in Data Analysis & Business Intelligence covering SQL, Tableau, Power BI, and Excel.
Google Cloud
Completed a certification in Generative AI Studio using Google Vertex AI.
IBM
Completed a certification in Project Management Fundamentals.
Simplilearn
Completed a certification in Business Analysis Basics.