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Sia Title: Project Consultant (Exempt Contractor)
Project Title: AI ProductCommunity Manager
Project Length: This is a temporary position with an expected duration through 6/30/27, may extend
Project Hours : 40 hours per week
Rate: $75-95/hour
The expected compensation for this contract is per year. The exact pay rate will vary depending on a wide array of factors, which may include but are not limited to skills, experience, and location.
Location: Open to remote candidates
About the Role
Sia is partnering with one of the world's leading technology companies to help build the community around a next-generation consumer AI product at the frontier of artificial intelligence.
This is a rare opportunity to help shape a new community experience from the ground up, powered by cutting-edge AI and designed for people looking to get more out of life with the help of AI agents. The product is already generating real organic energy: users are showing up, experimenting, sharing what they create, and forming their own pockets of culture without much prompting. Now, the opportunity is to turn that momentum into a community that lasts, scales globally, and meaningfully influences where the product goes next.
You'll play a critical role in defining how people connect, collaborate, learn, and create value within an AI-enabled ecosystem with the potential to reach millions. You'll work at the intersection of AI, consumer technology, community, product, and culture, combining the creative freedom of building something new with the reach and resources of one of the world's largest technology companies.
We're looking for someone who thinks like both a strategist and a builder. Someone who is equally energized by understanding community behavior through data, designing engagement programs, testing new ideas, and leveraging AI to create smarter, more personalized community experiences.
This isn't just about managing a community. It's about helping define what community looks like for a new generation of AI products and creating a direct connection between some of the product's most engaged users and the teams building its future.
If you're passionate about emerging technology, human behavior, community growth, and creating experiences people genuinely love, we'd love to meet you.
What You'll Do
Own the Community Strategy
Define what community means for an emerging AI product: who it's for, what members get out of it, and how it grows
Build a home for the most engaged users that remains valuable, trusted, and well-run as the community scales
Develop ambassador, advocate, and power-user programs that give highly engaged users a meaningful role in the community
Design and test engagement programs that deepen participation, connection, and long-term community value
Make it simple for members to run their own events and meetups through scalable programs and toolkits
Partner closely with social, brand, and creative teams to bring what the community is creating to a broader audience
Drive adoption in new markets through community-led outreach, adapting the approach as the product expands internationally
Explore how AI can enable smarter, more personalized, and more scalable community experiences
Build the Growth Loop
Partner with growth teams on referral and invite mechanics that feel organic to the community
Identify creators, advocates, and early adopters producing compelling content and help them continue building
Turn community participation into sustainable product advocacy, referrals, and organic growth
Use community behavior, engagement data, and experimentation to understand what drives participation, retention, and advocacy
Keep authentic user stories, use cases, and emerging behaviors flowing back to marketing and product teams
Test new ideas quickly, learn from the results, and scale the programs that resonate most with members
Connect the Community to the Product
Serve as the internal voice of the community, translating user behavior, feedback, emerging AI use cases, requests, and friction into insights Product and Engineering can act on quickly
Identify how people are actually using and experimenting with the product, including behaviors and use cases the team may not have anticipated
Build feedback loops between early adopters and the teams shaping the product roadmap
Own community health metrics including activity, retention, sentiment, advocacy, and community-driven growth
Combine qualitative feedback with participation and behavioral data to identify patterns, opportunities, and emerging needs
Help ensure the path from product to community, and from community back to product, actually works
What You Bring
8+ years of experience across community, social, developer relations, creator programs, product advocacy, or related areas Experience supporting at least one consumer technology product at meaningful scale Demonstrated experience building an ambassador, advocate, creator, or superuser program from the ground up A builder mindset with experience taking community programs from idea to launch, testing what works, and iterating quickly Strong interest in artificial intelligence and how AI products are changing the way people create, communicate, and interact with technology Experience building community around an AI, generative AI, emerging technology, or highly technical product is strongly preferred Ideally, experience engaging early adopters or technically curious users around rapidly evolving products Experience scaling an online community beyond manual moderation through automation, community roles, governance, escalation paths, and scalable processes Strong analytical instincts and the ability to use community behavior, engagement data, and qualitative feedback to inform strategy Ability to translate community insights into clear, actionable recommendations for Product and Engineering Strong writing skills and a distinct, authentic voice. You understand internet culture, can read a room, and know how to communicate in a way that feels human rather than corporate Comfort operating in an early-stage environment where the product, community, and playbook are still evolving A track record of building trust as a core part of the community experience
Nice to Have
Direct experience with AI, generative AI, AI-powered consumer products, AI agents, or emerging technology communities
Experience launching or managing beta, early-access, or design-partner programs
Experience working with highly engaged early adopters and translating their feedback into product insights
Experience using AI, automation, or personalization to improve community engagement or operations
Experience building community internationally
Experience with creator-led or user-generated content ecosystems
Experience working with a product built around a distinct character, identity, or persona
What Success Looks Like
A thriving community that grows organically, where people initially show up for the AI product and stay for the community around it
A community experience that helps people connect, collaborate, learn, and discover new ways to get value from AI
A recognizable power-user or ambassador program that members genuinely want to join
Early adopters and highly engaged users consistently influencing the product roadmap
A steady flow of emerging AI use cases, user behaviors, and community insights reaching Product and Engineering
Community programs that are continuously tested and improved using engagement data, member behavior, and feedback
The most engaged users becoming some of the product's strongest advocates and sources of organic growth
A scalable community model that can grow alongside the product as it reaches millions of users across new markets
All your information will be kept confidential according to EEO guidelines.
Sia Partners is an equal opportunity employer. At Sia Partners , we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.
About Sia Experience-Marketing Advisory
Sia Experience is the end-to-end marketing and customer experience arm of Sia. Agile and collaborative, our Marketing AdvisoryBusiness Line is recognized for delivering high-impact, growth-focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.
As strategic partners, The Marketing Advisory team empowers clients across technology, luxury, consumer goods, finance, energy, and more to scale operational excellence and drive brand-led growth through AI- and data-driven strategies. Our teams lead full-funnel marketing transformations—from strategy and go-to-market execution to experience design, performance measurement, and sustainable impact.
It’s an exciting time to join us. SiaX has long been the agency behind some of the world’s biggest brands—now we’re expanding, becoming one of the most recognizable names for companies that demand bold, business-driving creative. We’re shaping SiaX into the go-to agency of the future. This is your chance to be part of that growth, working alongside top-tier creatives, consultants and agency leaders to continuously evolve what a modern, full-service agency can be. Opportunities like this don’t come around often—if you want in on the next level, this is it.
