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Job title: CRM Specialist
Reports to: Chief Executive Officer
FLSA Classification: Volunteer
Job purpose
Responsible for managing and optimizing Linc Worldwide 's donor database. Bridge the gap between technology and fundraising, ensuring that donor records, volunteer involvement, and event registrations are accurate so the team can build stronger relationships and drive more contributions. Maintain, implement and evaluate the various features of our CRM to optimize use and promote expansion.
Work closely with Finance, Donor Relations, Event Planning and Marketing team members to understand our current use of CRM for donor information, donation collection and documentation, and marketing efforts.
Work with Donor Relations team to clean, organize, and segment constituent data.
Establish new use cases for the CRM to improve fundraising, efficiency, and key metrics tracking.
Collaborate with team members to customize automated, personalized communications (thank-you emails for donations, recurring gift reminders, and event follow-ups) and workflows Stay up-to-date with CRM product updates and webinar releases Make changes to our process and procedures within CRM to utilize these new updates and features.
Train team members on updates and use of new features Update appropriate training handbooks and video resources when necessary Work closely with the Treasurer/CFO to ensure donation documentation complies with state and federal laws - including sending tax receipts for monetary and in-kind donations, with special attention to fundraiser event donations and restricted/unrestricted fund documentation Monitor dashboards to track fundraising performance, evaluate campaign success, and pull lists for Donor Relations team and Director of Development.
Support the Donor Relations and Marketing teams to implement their strategic plans as it pertains to our CRM Provide additional guidance and assistance with capital campaign planning and implementation with CRM features.
Assist with CRM maintenance - troubleshoot glitches, submit 'help tickets' to NeonONE, train LINC volunteers on CRM features, updates and use.
Qualifications
Self starter willing to learn through Neon’s Knowledgebase and training videos
Proactive sales and marketing mind who looks to maximize their resources
Excellent communication, multitasking, creative and analytical skills
Proven work experience in sales and management of CRM
Critical thinker and problem-solving skills
Excellent time-management skills, exceptional organizational and technical skills
Proven work experience in sales and management of CRM
Sense of ownership and pride in your performance and its impact on LINC’s success
Ability to learn new CRM system
Ability to handle confidential donor information
Subject to background check
Education and Experience
Bachelor’s in Business or similar field
Proven work experience with CRM's, account management, and sales
Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
Working Conditions
Willingness to put in more working hours, even at odd times. Minimal travel required.
Virtual Physical requirements This position operates remote/virtually. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.