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Job Description
Here at Kraft Heinz, our US Sales team aspires to be an Indispensable Partner with a Growth and Winning Mindset, acutely focused on Superior Execution every day. This is our guiding compass to grow something great and make life delicious!
The Senior Analyst, Business Development-Grocery Wholesale is responsible for gathering and analyzing data to identify and support KraftHeinz initiatives and sales opportunities across customer team and retail brokers. The Senior Analyst uses storytelling and visualization to develop customer-ready material that outlines trends, opportunities and solutions. They play a key role in Joint Value Planning and elevating the customer relationship through strategic growth analysis and partnership.
The responsibilities of the Senior Analyst Business Development includes the following:
Primary Responsibilities/Accountabilities:
Creation of Customer-Ready Material
Identification of opportunties and the creation of customer-ready sales materials leveraging consumer data
Serve as the team’s storytelling consultant, assisting in interpretation, writing direction and alignment of retailer and broader organizational strategy
Supporting Cross-Functional Sales Functions
Delivering best in class food shows and key customer meetings preparation and content
Support our retail brokerage partners thru tracking of results and support of monthly routines.
Creation of Strong Consumer Analytics
Accurate and timely analysis with ability to improve and streamline processes. Technology savvy – ability to quickly learn new programs/capabilities Extract meaningful insights and identify patterns, trends, and consumer behaviors within large datasets and consumer panel sets Create detailed consumer profiles and segments based on demographic, psychographic, and behavioral characteristics.
Stay updated on industry trends, emerging technologies, and cultural shifts that may impact consumer behavior. Proactively identify opportunities for innovation and growth based on consumer insights and market trends.
Monitor and analyze competitors' products, marketing strategies, and consumer trends to identify opportunities and potential new trends.
Maintain strong alignment to our North America Central Insights, Customer Development, and Economic teams with regular routines and prioritization meetings.
Minimum Qualifications
Bachelor's or master's Degree
Minimum 3-5 years’ experience in category management, analytics, or consumer behavior role (or a related field).
Storytelling expert
Strong PowerPoint creation skills-leverage infographics and graphic design
Excellent written and verbal communication and presentation skills to effectively convey insights to cross-functional, internal leadership and external customer teams.
Strategic thinking and the ability to connect consumer insights to business goals.
Familiarity with market research tools and platforms, such IRI Panel Kantar, Numerator, Mintel, etc.
Ability to work collaboratively in cross-functional teams and manage multiple projects simultaneously.
Must be able to drive engagement within cross-functional team environment.
MS SharePoint development experience and/or Graphic Design experience is a plus.
Location: Remote
Ability to travel periodically throughout the year.
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$89,800.00 - $112,200.00 Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Employee's Home - National Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may assistance.
