Senior Paid Media Manager
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Position Summary:
At managed.com, we're a remote-first, global team. We're also AI-first, so finding practical ways to use AI is part of every role here.
As the Senior Paid Media Manager, you will own paid media strategy and hands-on execution across the Managed.com portfolio of brands. This senior individual contributor will manage budgets, campaigns, testing, attribution, and reporting to improve customer acquisition, brand awareness, and revenue growth while partnering with content, SEO, web development, marketing leadership, and external agencies.
What you’ll do:
Build and execute paid media strategies across Google Ads, Microsoft Advertising, Meta Ads Manager, LinkedIn Campaign Manager, X Ads, and other relevant channels Plan, allocate, and optimize annual six-figure advertising budgets across paid channels to meet business goals and improve return Set campaign KPIs, monitor pacing and performance, and report results and optimization recommendations to leadership Manage keyword research, competitive analysis, bid strategies, and campaign structures across audiences, regions, and devices Develop and refine audience targeting using first-party and third-party data Create and refine ad copy and creative, and run A/B tests across advertisements, landing pages, and campaign concepts Analyze customer journeys, conversion paths, and campaign attribution to identify and implement performance improvements Use the company’s internal AI-connected paid media system and other practical AI workflows to review performance, streamline work, and support optimization decisions Partner with web development to improve conversion tracking and landing-page performance, including work involving GA4 and Google Tag Manager Coordinate paid and organic search strategies with content and SEO partners Develop and maintain controls that reduce click-fraud risk Manage external agencies and vendors and share paid media best practices with the broader team Support other tasks or projects as assigned to meet team and business needs