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Role Overview
Our Promar division is looking for a commercially driven Business Development Manager to lead growth across European food, agriculture, and sustainability markets.
This is a unique opportunity to combine business development, consultancy leadership, and sector expertise in a role that directly influences Promar's growth strategy across Europe. You will lead a small team of consultants, develop new business opportunities, strengthen client relationships, and ensure the successful delivery of high-value consultancy projects.
We're looking for someone who thrives on building networks, spotting opportunities, and turning market insight into commercial success. You'll work with clients across the food and agriculture value chain, helping them navigate challenges and identify opportunities in areas such as sustainability, supply chains, and production economics
You will need to be UK based and comfortable managing a Team in Germany with travel to Germany required on an ad-hoc basis
You Will
Lead, coach, and develop a team of Germany-based consultants to deliver exceptional client outcomes.
Drive new business growth by identifying, pursuing, and converting consultancy opportunities across Europe.
Build and maintain strong relationships with clients and industry stakeholders across the food, agriculture, and sustainability sectors.
Oversee consultancy project delivery, ensuring quality, profitability, and client satisfaction.
Support the development of Promar's European commercial strategy, including market positioning, pricing, and service development.
Conduct and leverage market research to generate insights that create value for clients and support business growth.
Represent Promar at industry events, conferences, and client meetings across Germany and Europe.
Collaborate closely with Promar leadership and cross-functional teams to ensure aligned commercial and operational execution.
Maintain strong commercial governance across proposals, contracts, project margins, and client engagements.
Requirements
Experience & Knowledge
Proven experience in business development, commercial leadership, or consultancy within the food, agriculture, agribusiness, or sustainability sectors.
Strong track record of winning new business and growing client relationships.
Experience leading and developing teams.
Experience delivering consultancy projects and managing commercial performance.
Understanding of agricultural markets, sustainability trends, supply chains, or food production systems would be advantageous.
Skills
Strong commercial acumen and sales capability.
Excellent relationship-building and stakeholder management skills.
Strategic thinker with the ability to identify and capitalise on market opportunities.
Confident communicator with strong presentation and client-facing abilities.
Ability to balance commercial growth with high-quality project delivery.
Collaborative leadership style with a focus on developing people and capability.
Education
Degree in Agriculture, Economics, Sustainability, Business, or a related discipline preferred.
Ability to travel frequently across Germany and Europe.
German and English language skills are highly desirable but not essential
Existing network within agriculture, food, or sustainability sectors would be beneficial.
Business Overview
Promar International is part of the Genus ABS group and is a leading provider of consulting services to farmers, food companies and retailers and have done for the past 60years. We cover a number of areas including Farm Consultancy, Sustainability and Agstute Finance Management.
Real-world data brings real-world solutions - The Farm Business Survey (FBS) is a fully anonymised national study on the financial position and performance of farmers and growers in England
We are proud to hold the Investors in People Silver Award. Investors In People (IIP) is based on 3 key areas, Plan, Do and Review. We are ISO 9001:2015 certified. All Promar processes are done in accordance with ISO 9001 standards as well as other relevant quality standards.
Genus is an agricultural biotechnology pioneer. We are a global FTSE 250 company, headquartered in the UK, and listed on the London Stock Exchange. Genus PLC has a presence in over 70 countries and a global workforce of over 3,000 employees and growing. We are a worldwide leader in porcine and bovine animal genetics, partnering with farmers to transform how we nourish the world – a mission that is important to a sustainable future.
Our vision is clear: Pioneering animal genetic improvement to sustainably nourish the world.
Our Values
Collaborate as One Team
Create Value for Customers
Innovate with Purpose
Never stop improving
DEI
Genus is a place where you can be yourself and be part of a growing global team. We have a culture of respect, openness and fairness for all. Whatever your background, your role or your area of work, you will have the chance to thrive in an environment that inspires, challenges and supports you to succeed.
Benefits Overview
25 days holidays + Bank Holidays
Car Allowance or Company car benefit
Pension
Health Cash back scheme
Employee Assistance Program
Employee share plan
Flexible Working Policy (Where appropriate/practicable)
Enhanced maternity leave 12 weeks at full pay followed by 4 weeks at 50% followed by SMP
Comprehensive L&D program including career development programs, access to Genus University and Mango (languages)
Equal Employment Opportunities
Genus is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Genus prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Genus conforms to the spirit as well as to the letter of all applicable laws and regulations.
Recruitment Fraud Warning
Genus plc will never ask you to provide fees or payment for computer, software, or other equipment or supplies during the recruitment and/or onboarding process. If you have any questions about your individual application, please contact the Genus Talent Acquisition team at .
