Mandarin Speaking Head of Business Development – Dealer Channel

This is a remote position.

Role Purpose

• The Head of Business Development / Dealer Channelowns the European dealer channel strategy for our robotic solutions portfolio, covering:
• Robotic Lawn Mowers sold via garden, forestry, and professional outdoor dealers
• Robotic Pool Cleaners sold via specialist pool dealers and service partners
• This role defines how we build, develop, and professionalism dealer networks, drive sustainable growth, and scale premium robotic technologies across diverse European markets.
• Deep expertise in either garden / outdoor power equipment or pool equipment dealer channels, with the ambition and capability to expand into a second category.

Key Responsibilities

European Dealer Channel Strategy

• Define and execute a multi-country dealer channel strategy for robotic lawn and pool solutions.
• Develop a clear channel segmentation (garden specialists, forestry dealers, service providers, pool specialists)
• Adapt go-to-market approaches to different dealer realities, seasonality, and customer journeys.

Business Development & Expansion

• Identify and onboard strategic dealer partners and/or distributor across garden and pool channels.
• Define expansion priorities by country, region, and channel type.

Commercial Leadership

• Own pricing architecture, margin models, and commercial terms for dealer channel.
• Define and monitor KPIs such as sell-in, sell-out, inventory turns, margin, and service performance.

Cross-Functional Leadership

• Work closely with Product, Marketing, Supply Chain, and After-Sales to ensure:
• Successful product launches
• Dealer training & certification programs
• Strong service ecosystems
• Shape dealer-focused marketing concepts (POS, promotions, demo programs, events).

Team Leadership

• Build, lead, and develop regional business development resources over time.
• Set clear objectives, coaching standards, and performance expectations.
• Act as a role model for structured, data-driven channel management.

Requirements

Experience & Skills Required

Must-Have Experience

5+ years in dealer-based sales or business development

Background in either:

• Garden / outdoor power equipment / robotic lawn mowers
• Pool equipment / pool robots / technical pool products
• Proven experience managing multi-country dealer networks in Europe

Core Competencies

• Deep understanding of indirect sales and dealer economics
• Strategic thinking combined with hands-on execution
• Ability to manage complexity across different dealer types and cultures
• Act as a key interface between European markets and global headquarters, ensuring clear, effective, and culturally aligned end-to-end communication

Languages & Mobility

• Fluent in Mandarin and English (mandatory)
• Additional European languages are a strong plus.
• Flexible location within Europe, or China-based with frequent travel to Europe.
• Originally posted on Himalayas