Marketing Operations Specialist

CrewBloomBrazil, Colombia + 4 more

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Opens the original posting on Himalayas.

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Role Summary

This role runs the full outbound operation for a go-to-market team, from building prospect lists to handing qualified leads to sales. The person in this seat owns campaign setup and execution across email and LinkedIn, CRM data integrity, email infrastructure and account health, lead reply management, and weekly reporting.

This is a hands-on, builder-style role suited for someone who thrives in a fast-moving, early-stage environment where processes are still being built. The role reports to the Head of GTM and Revenue Strategy, who sets strategy, while this person owns execution, troubleshooting, and day-to-day operation of the outbound engine.

Key Responsibilities

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Marketing Operations Specialist at CrewBloom · web2ua

Monitor and manage replies across all outbound channels daily; classify by intent and route next steps
Respond to warm leads using approved templates and book demos; hand qualified leads to sales with full context
Run follow-up/re-engagement on stalled leads and process opt-outs promptly
Keep CRM accurate and current: import/update contacts, companies, activities, notes, stages, deals, ownership
Build and maintain CRM workflows, automations, and integrations with outbound tools; run data hygiene
Build, launch, and manage multi-step email and LinkedIn campaigns end to end, including sequences, schedules, sending limits, and sender assignment
Set up and run nurture and re-engagement flows; apply deliverability best practices; coordinate lists/senders to avoid overlap
Pause, fix, and relaunch campaigns based on performance and health checks
QA all sequences, templates, and replies against approved copy before launch (personalization, links, subject lines, signatures, compliance footers)
Maintain consistent sender identities across mailboxes and LinkedIn profiles; spot-check live sends
Manage sending domains, mailboxes, DNS authentication, and warm-up; monitor bounces, spam complaints, blocklists, inbox placement, and domain reputation
Scale sending volume based on account health; keep LinkedIn sender accounts healthy and within platform limits; work with vendors to resolve issues
Build targeted prospect lists using scraping, hiring-signal, and data tools; deduplicate, clean, and apply suppression
Enrich contacts with verified emails/phone numbers across multiple sources; prepare calling lists for sales; manage data credits
Deliver weekly performance reporting by channel and funnel stage; build/maintain CRM dashboards; distinguish genuine engagement from automated responses
Maintain a live tracker of all running campaigns
Administer accounts, seats, subscriptions, and credits across the GTM tool stack
Document recurring processes as SOPs; keep naming conventions consistent; support sales with clean data, lead context, and CRM fixes

Marketing Operations Specialist

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Role Summary

Key Responsibilities

Marketing Operations Specialist

Apply now

Role Summary

Key Responsibilities

Qualifications

Sharp attention to detail and clear written English

Requirements

Internet Connection:

Primary Device:

Desktop or laptop equipped with at least:

Backup Device:

Peripherals and Workspace:

Benefits

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