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⚠️ We Prioritize Candidates from the Republic of the Philippines 🇵🇭 ⚠️ And those who actually read the full job description 🧠 📊 Job Title: Senior Paid Media Manager (Paid Social. TikTok. Creative Strat. Client-Facing) ✨ Job Category: Full-Time (40 hours per week) 🌎 Job Location: 100% work-from-home 🕘 Job Schedule: Mondays through Fridays, 9:00 AM - 6:00 PM Pacific Time
♥️ About Us
At TheVStaff, we’re passionate about connecting exceptional Filipino professionals with stable, global clients who value long-term partnerships. We understand that as a freelancer in the Philippines, stability, clarity, and growth matter. That’s why we work exclusively with clients who are committed to building lasting relationships and high-performing remote teams 🌟
We don’t just offer jobs. We offer career paths. Most of our clients work with us for 4–5 years or more, giving you the opportunity to grow alongside the business, take on bigger responsibilities, and build deep expertise over time. Many of our team members have progressed into senior and leadership roles by consistently delivering excellent work and owning outcomes
At TheVStaff, you’re not just a resource. We actively invest in your success and growth 🚀 So, are you ready to be our next success story? 😊 🌟 The Opportunity We are looking for a Senior Paid Media Manager who can independently own paid social strategy while helping expand our affiliate, TikTok Shop, and UGC offerings.
This is not a plug-and-play media buyer role.
You will be responsible for driving incremental growth, leading creative strategy, and serving as a trusted advisor to clients. You should be comfortable building strategy from scratch, explaining performance drivers, and guiding emerging brands toward sustainable paid growth.
🎯 Your Mission
Own paid social strategy across Meta
Manage TikTok advertising campaigns
Apply multi-touch attribution thinking to campaign analysis
Lead creative strategy for paid social campaigns
Write detailed creative briefs for campaigns
Lead client-facing strategy calls and performance reviews
Collaborate with UGC creators and support whitelisting strategies
Build, launch, and optimize paid social campaigns
Manage campaign structure, budgets, and scaling strategy
Conduct audience testing and segmentation strategy
Monitor performance KPIs including ROAS, CPA, CTR, CVR
Analyze performance data to identify optimization opportunities
Collaborate with creative teams to iterate ad concepts
Develop testing frameworks for creative and audience experiments
Ensure proper tracking implementation and event validation
Prepare performance reports and strategic recommendations
Forecast performance scenarios based on campaign trends
📊 What Success Looks Like
Consistent performance improvement in blended ROAS
Clear incrementality strategy, not just platform-reported revenue
Strong creative iteration cycles
Clients trust your strategic recommendations
Emerging brands scale responsibly without overreliance on coupon sites
🧠 Who You Are
5+ years in paid social media buying
Strong experience in Meta Ads Manager
Understanding of multi-touch attribution models
Experience developing creative strategy
Experience writing structured creative briefs
Comfortable presenting to clients and handling client calls
Confident presenting to clients
Strong analytical and strategic thinking skills
Comfortable working in US time zones
Independent, proactive, and solutions-oriented
💡 Bonus Points If You Have
Experience integrating affiliate marketing with paid social
Experience with whitelisting / allowlisting strategies
