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The Senior Director, Business Planning, is a key commercial leader responsible for turning growth objectives into executable plans and measurable results. This role brings together business planning, lead generation, sales compensation and quota management, and commercial customer delivery to strengthen sales performance and accelerate revenue realization.
Leading a multifunctional team, the Senior Director drives disciplined planning, clear performance accountability, and seamless execution from pipeline development through customer activation.
Duties and Responsibilities
Business Planning & Forecasting
Lead annual operating plans, revenue forecasts, headcount planning, capacity models, and growth strategies.
Develop revenue models, forecasts, performance reporting, and business insights to support leadership decision-making.
Translate commercial objectives into measurable plans and performance expectations.
Identify risks, opportunities, and performance gaps and drive appropriate corrective actions.
Lead Generation & Pipeline Development
Lead the strategy and operating framework for lead generation, prospecting, and pipeline creation.
Partner with Sales and Marketing to develop targeted programs that increase qualified opportunities.
Establish lead generation goals and measure lead volume, conversion, pipeline contribution, and program effectiveness.
Drive accountability for consistent pipeline-building activity across the sales organization.
Continuously identify opportunities to improve lead quality, conversion, and overall pipeline health.
Sales Compensation & Commission Management
Lead the design, administration, and optimization of sales compensation and commission programs.
Ensure compensation programs align sales behaviors with revenue and growth objectives.
Maintain governance and accuracy across commission calculation, reporting, and administration.
Partner with Sales and Finance to evaluate plan effectiveness and recommend adjustments.
Ensure incentive structures appropriately balance seller motivation, business performance, and financial discipline.
Quota, Territory & Performance Management
Lead annual quota development and establish consistent, data-driven allocation methodologies.
Develop territory and account coverage strategies aligned to market opportunity and sales capacity.
Ensure alignment across revenue targets, quotas, territories, compensation plans, and headcount.
Monitor quota attainment, sales productivity, territory performance, and capacity.
Provide leadership with actionable insights into performance trends, risks, and opportunities.
Customer Delivery Project Management
Lead the Commercial Project Management organization responsible for managing the post-sale customer lifecycle.
Ensure customer builds, service delivery, provisioning, and installation activities are completed on time and aligned with customer commitments.
Establish clear ownership, milestones, visibility, and accountability throughout the customer delivery process.
Proactively identify and resolve delivery risks, dependencies, and escalations that could impact customers or revenue realization.
Maintain strong communication between Sales and delivery organizations throughout the implementation lifecycle.
Order Provisioning & Installation Management
Coordinate cross-functional execution across Sales, Construction, Operations, Engineering, and Customer Care to accelerate order completion.
Maintain visibility into order status, provisioning, construction, installation, and service activation.
Identify process bottlenecks and drive resolution of issues impacting customer delivery.
Reduce order-to-install cycle times and accelerate revenue realization.
Establish performance metrics and operating rhythms that improve accountability across the delivery lifecycle.
Leadership & Operational Excellence
Build, lead, and develop a high-performing Business Planning and Commercial Project Management organization.
Establish clear expectations, accountability, and performance standards across the organization.
Create strong operating disciplines across planning, lead generation, compensation, quota management, and customer delivery.
Serve as a trusted partner to Commercial leadership and cross-functional stakeholders.
Foster a culture of ownership, urgency, collaboration, continuous improvement, and results.
Actively support, promote, and advance all aspects of Astound ’s Inclusion and Belonging work, recognizing it as a business priority, including creating a work environment where all employees feel valued, respected, heard, and empowered
Other duties as assigned
What you bring to the table:
Requirements/Qualifications
Education:
Bachelor’s degree in Business, Finance, Economics, Operations, or related field; advanced degree preferred.
Experience:
10+ years of progressive experience in business planning, sales operations, revenue operations, commercial operations, or related disciplines.
5+ years of leadership experience with demonstrated ability to build and lead high-performing teams.
Knowledge, Skills and Abilities:
Strong experience with sales compensation, commission management, quota setting, territory planning, forecasting, and performance management.
Demonstrated experience with lead generation and pipeline development programs.
Strong financial, analytical, and operational acumen.
Proven ability to work across Sales, Finance, Marketing, Operations, Engineering, Construction, and Customer Care.
Strong executive communication, problem-solving, and decision-making capabilities.
We're Proud to Offer a Comprehensive Benefits Package Including:
401k retirement plan, with employer match
Insurance options including: medical, dental, vision, life and STD insurance
Paid Time Off/Vacation: Starting at 80 hours per year, and increases based on tenure with the organization
Floating Holiday: 40 hours per year
Paid Holidays: 7 days per year
Paid Sick Leave: Astound allows a number of paid sick hours per calendar year and varies based on state and/or local laws
Tuition reimbursement program
Employee discount program
Benefits listed above are for regular full-time position
Base Salary: The base salary range for this position is $150,000 - $200,000 annually, plus opportunities for bonus and benefits, if applicable. The base pay range represents the low and high end of the hiring range for this job. Actual pay will vary and may be above or below the range based on various factors including but not limited to relevant skills, experience, and capabilities.
Our Mission Statement:
Take care of our customers
Take care of each other
Do what we say we are going to do
Have fun
Astound is proud to be an Equal Opportunity Employer, and we are dedicated to cultivating an inclusive workplace where employees feel valued, respected, and empowered. Discrimination of any kind has no place here. We are committed to providing equal opportunities for all employees and applicants, regardless of race, color, religion, sex, gender, pregnancy, childbirth and related conditions, national origin, age, physical and mental disability, marital status, sexual orientation, genetic information, military or veteran status, citizenship, or other status or characteristic protected by applicable law. We strive to create a culture that celebrates our differences and promotes fairness and inclusivity in all aspects of our business.
About Astound :
Astound is a leading provider of internet, WiFi, mobile, and TV services, dedicated to connecting communities and empowering lives through innovative technology. We also keep businesses connected with dependable fiber infrastructure and internet solutions backed by award-winning service, helping organizations thrive in an increasingly connected world.
At the forefront of digital transformation, we continuously evolve our offerings to meet the dynamic needs of our customers—delivering reliable connectivity and groundbreaking digital experiences.
Our commitment to excellence extends beyond infrastructure. We invest in our people through personalized training, coaching, and a supportive work environment that fosters growth and opportunity. Employees are empowered to represent a superior telecommunications company while making a meaningful impact in the communities we serve.
We offer a robust benefits package that includes rewards, recognition programs, and employee discounts—ensuring our team members are supported in both their professional and personal journeys. At Astound , we believe in creating astounding possibilities for everyone, everywhere.