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Meet Aperture
At Aperture , we create value and drive growth by delivering exceptional product consultancy and advertising services to our global partners. Through data-driven strategies, we harness our expertise in performance marketing, creative strategy, and product optimisation to achieve outstanding results.
Founded in 2022 by industry visionary Hannah Parvaz, we’ve quickly made waves. Already recognised as Business Consultant of the Year and named 2024’s Most Innovative Growth Agency, our trajectory is nothing short of extraordinary.
Now, as we prepare to scale new heights in 2026, we’re building a dream team to fuel our ambitions. This is your chance to join us and be part of our incredible growth story. Are you ready to make an impact?
Our Culture:
Growth mindset. We're hungry to learn and improve.
Take full responsibility for every outcome—no excuses.
Obsess over results. We're here to make a measurable impact.
We’re data-obsessed. We let numbers, not opinions, guide our decisions.
Client success is our success. Period.
No ego. The best idea wins, regardless of who it comes from.
Radical candour. We give and receive honest feedback to fuel growth.
Work from anywhere
Embrace our remote-first culture that prioritises impact over location. Work from wherever you're most productive, while enjoying meaningful connections with the team in London from time to time. We bring everyone together regularly for inspiring sessions and great conversations over amazing food—because the best ideas often start with "what if?"
Role overview
We’re hiring a Growth Manager (Apps) to own performance-driven user acquisition for mobile products inside a growth squad.
This is a media buying and measurement-heavy role . You’ll be responsible for planning, executing, and scaling multi-channel app campaigns, building and optimising web-to-app flows, and driving efficient growth across both iOS and Android.
You will be deeply hands-on with:
platform algorithms attribution frameworks signal engineering payback modelling budget allocation decisions This role is not creative-led. You will collaborate closely with Creative Strategists, but your responsibility is media performance, measurement integrity, and economic scale .
For the right person, this role evolves into Growth Lead (Apps) , shaping how Aperture scales acquisition, signal quality, and monetisation for mobile-first businesses.
Key responsibilities Acquisition strategy and execution Own media buying for apps across the appropriate channel mix (Apple Search Ads, Google App Campaigns, Meta, TikTok, programmatic).
Maintain tagging systems and structured learning logs.
Focus on performance impact, not creative production.
Communication and client ownership
Lead performance reviews clearly and confidently.
Explain platform limitations and tracking realities to clients.
Communicate:
what happened
why it happened
what changes next
Maintain short feedback loops across performance, creative, CRM, and product teams.
Requirements
Experience
3+ years in mobile performance marketing or app growth.
Hands-on experience with:
Meta (App campaigns)
Google App Campaigns
Apple Search Ads
TikTok Ads
Experience using MMPs such as AppsFlyer, Adjust, or Singular.
Demonstrable experience scaling subscription apps or trial-based products.
Skills and mindset
Deep comfort with attribution ambiguity and signal constraints.
Strong commercial judgement - you think in payback, not just CPI.
Comfortable working with:
SKAN
AEM
CAPI / server-side tracking
Able to debug tracking and event mapping issues logically.
Structured, analytical thinker.
Clear communicator in client settings.
Not reliant on creative to save performance.
What this role is not
Not a creative strategist role.
Not a pure generalist growth role.
Not junior.
Not a reporting-only role.
This is a performance-first, algorithm-aware, economics-driven role.
Why this role matters
As privacy frameworks tighten and signal quality degrades, scaling mobile acquisition requires stronger judgement, cleaner signal design, and tighter economics.
